Advertising slogans in the gambling industry: content analysis informed by the heuristics and biases literature

Title: Advertising slogans in the gambling industry: content analysis informed by the heuristics and biases literature
Journal: Journal of Gambling Issues
Authors: Michal Krawczyk & Lukasz Wlasiuk
File: Michal-Krawczyk-Lukasz-WlasiukDownload
DOI: 10.4309/jgi.2021.47.6